Legal · Terms
The terms for coaching, the group programme, the waitlist draw and the newsletter. Written in plain English, because terms nobody reads protect nobody.
If you read one clause, read §5 — coaching is not medical care, and the difference matters more than anything else on this page.
Last updated 1 September 2026
Coaching, the newsletter and this website are provided by Jon Corp OÜ, registered at Sepapaja tn 6, 15551 Tallinn, Estonia, trading as Jonathan Fors. That company is who you contract with; Jonathan is who you'll actually talk to.
Contact for anything in these terms: coach@jonathanfors.com.
By using this site, subscribing to the newsletter, joining the waitlist or starting coaching, you accept these terms. If you don't, the answer is simply not to use them — nothing here is buried in a checkbox.
They work alongside the privacy policy, which covers what happens to your data.
You need to be 18 or over. Coaching involves training decisions and a contract, and neither is something to do on a parent's behalf.
Coaching is delivered remotely and in English. It doesn't matter where you live, as long as we can find an hour that works for a call.
Prices and what's included are as stated on this site at the time you start. If they change later, your arrangement carries on at the price you agreed — a price rise applies to new athletes, not to you mid-flow.
This is the most important clause on the page, so it's said straight. Jonathan is a UESCA-certified running coach. He is not a doctor, a physiotherapist, a dietitian or a psychologist, and nothing he provides is medical diagnosis, treatment or a substitute for professional healthcare.
Before you start, talk to a doctor — especially if you have a heart condition, a chronic illness, an existing injury, are pregnant, are on medication, or have been away from training for a long time. If something hurts in a way that isn't ordinary training discomfort, stop and get it looked at by someone qualified to look at it. Nothing in a plan is worth doing through a real injury, and no session matters more than that.
In an emergency, call your local emergency number. We are not a medical service and cannot respond as one.
Coaching only works on accurate information, and the athlete is the only source of it. So:
Running long distances carries real risk — injury, illness, and worse in extreme conditions. You take part voluntarily and you accept that risk. Following a plan reduces some of it and eliminates none of it.
Within that, and to the extent the law allows:
Nothing above limits liability for death or personal injury caused by our negligence, for fraud, or for anything else the law does not allow us to exclude. If you're a consumer, your statutory rights come first and this clause does not touch them.
Price and billing
1:1 coaching is €200/mo; group coaching is €50/mo. Both are billed monthly in advance, by the method we agree when you start. Prices are in euro. Where VAT applies, it's included in the figure shown.
No minimum period
There isn't one, and there is no notice period. Tell us you're stopping and the arrangement ends at the end of the month you've paid for — you keep the coaching you've paid for until then. We don't refund part-months, and we don't hold anyone in a contract they've stopped wanting.
Late payment
If a payment fails we'll tell you and try again. If it stays unpaid, coaching pauses until it's sorted out. Nobody gets chased by a debt collector over a training plan.
If you're a consumer in the EU, you have 14 days from starting to withdraw from the contract without giving a reason. Email coach@jonathanfors.com and it's done — no form to fill in.
Two things worth knowing, because they're the parts people are usually surprised by. If you ask us to start coaching inside those 14 days and then withdraw, you pay a fair amount for what was actually delivered — a written plan and a call are real work. And if the service has been fully delivered within the 14 days at your express request, the right to withdraw is used up.
The newsletter and the waitlist cost nothing, so there's nothing to withdraw from: leave whenever you like.
The group coaching waitlist is free to join and joining it isn't a place in a group — it's a place on the list, and an entry in the draw for the free places.
Groups are around five athletes, matched to have enough in common to relate to each other and enough difference in level to push each other. Who ends up in which group is our call, and it isn't a judgement of anyone.
Being on the waitlist is not a promise of a place, free or paid. If the programme doesn't launch, nobody is charged and everyone gets told.
A group only works if it's a place people can be honest in. So the rules are short and they're not negotiable:
We can remove someone from a group, with a refund of any unused paid time, if this stops being true. It has never happened and hopefully won't.
"Access to me on WhatsApp" means you can write whenever something comes up, not that someone is awake to answer. In practice you'll normally hear back the same day, and rarely more than a day later.
Occasionally I'm on a long run or somewhere without signal — in August 2026 that meant 744 km down the coast of Portugal over 10 days. When a stretch like that is coming, you'll know in advance and cover is arranged. Calls that get missed get rescheduled, not written off.
Your training plan is yours to use. Everything we made in order to give it to you — the videos, the newsletter, the words and design on this site, the methods behind a plan — stays ours.
If you're happy with the coaching and want to say so publicly, that's welcome. We'll only use your name, photo or words in anything of ours if you've said we can.
Either of us can stop, at any time, by saying so in writing. Yours ends at the end of the month you've paid for (see §8). We'd only end it early for non-payment, for abusive behaviour, or if continuing wouldn't be safe or honest — and in the last case we'd refund unused time.
When it ends, your current plan is yours to keep and use. Access to WhatsApp, the group channel, the calls and the video library stops. Ask within 30 days and we'll send you your training history in a form you can take elsewhere.
We're not liable for failing to deliver something because of events genuinely beyond our control — illness, injury, a failure at one of the services we rely on, or a natural disaster. Where a disruption is more than brief, we'll make the time up or refund it.
We may update these terms. The date at the top changes when we do. If a change materially affects coaching you're already receiving, we'll tell you directly before it applies to you — and you can stop, at no notice, if you don't accept it.
These terms are governed by the law of Estonia, and the Estonian courts have jurisdiction. If you're a consumer, that doesn't take away the protections you have under the law of the country you live in, or your right to bring a claim there.
Before any of that: email coach@jonathanfors.com and tell us what's wrong. This is a one-person coaching practice, not a company with a complaints department, and almost anything is fixable by saying it out loud.